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The Evolution of Packaging: A Look at the History of Packaging Design

Updated: Sep 18

Packaging is an essential part of any business that produces products for consumers. It serves as a protective barrier for the product, a way to display information, and a way to attract customers. But packaging hasn't always been the same. In fact, the history of packaging design is a fascinating subject that can teach us a lot about how packaging has changed over time and how it will continue to evolve in the future.


The earliest forms of packaging can be traced back to ancient times. The ancient Egyptians used clay pots to store food and drink, while the ancient Greeks used baskets and amphorae (large clay jars) for the same purpose. These early forms of packaging were functional, but they were not designed to be attractive or to convey information. They were simply used to keep the contents safe and secure.

The Middle Ages saw a significant change in packaging design. During this time, merchants began to use wooden boxes and crates to transport goods. These early forms of packaging were more durable than clay pots and baskets and could be used to transport a wider variety of goods. But they were still not designed to be attractive or to convey information. They were simply used to keep the contents safe and secure.


The industrial revolution brought about a new era of packaging design. With the advent of new technologies, manufacturers could produce goods on a much larger scale. This led to a need for new forms of packaging that could keep the goods fresh and protected during transport. The first paper-based packaging was introduced during this time, and it was a big improvement over wooden crates and clay pots. But again, it was still not designed to be attractive or to convey information.

The 20th century saw a significant shift in the way that packaging was designed. With the rise of consumer culture, manufacturers began to realize that packaging could be used as a tool to attract customers. This led to the introduction of more colourful and attractive packaging, as well as packaging that conveyed more information about the product. The first cereal boxes were introduced during this time, and they were a big hit with consumers.


Today, packaging design has become an art form. Manufacturers use a wide variety of materials, colours, and designs to create packaging that is both functional and attractive. Packaging can now convey a wide range of information, from ingredients and nutritional information to recycling instructions and brand information. Packaging can also be interactive, with features like augmented reality and QR codes.


The future of packaging design is sure to be even more exciting. With new technologies like 3D printing and smart packaging, manufacturers will have even more tools to create innovative and attractive packaging that conveys more information than ever before. Packaging will also become more sustainable, with more companies using eco-friendly materials and designs.

In conclusion, the history of packaging design is a fascinating subject that can teach us a lot about how packaging has changed over time and how it will continue to evolve in the future. From the earliest forms of clay pots and baskets to the interactive and sustainable packaging of today, packaging design has come a long way. And with new technologies on the horizon, we can expect to see even more exciting changes in the years to come. As a packaging supplies business, we are always keeping an eye on the latest trends and innovations in packaging design, so that we can provide our customers with the best packaging solutions for their products.

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